With BroThrow, a user has to post a bet, setting their own lines off of BroThrow's recommendation, and then wait for a user to take the bet. The average user experience with this is painless, as most bets are taken, and at the end of the day, all debts are paid through Venmo.

BroThrow's users doubled in 2024 and did so again this year. Sharp launched a subscription-based revenue model earlier this year to meet the growing demand.